Sambazon & Costco making positive change - 01.26.2013
If you follow us on Facebook, you already know we’ve declared 2013 as the year of 365 Days of Positive Change. I firmly believe that to make real, positive change in this world we all need to foster a healthy disregard for the impossible.
That’s why from the beginning, Sambazon has been based on a philosophy called the Triple Bottom Line, which not only measures success economically but also socially and environmentally. When a Triple Bottom Line business makes a profit, everyone wins. From the Brazilian Amazon Rainforest which provides amazing fruits and botanicals that is now sustainably harvested, to the farmers who work the land that now earn a healthy living, to our employees who translate this Amazon magic into next level products; and finally to you, our consumers who ultimately use these delicious powers to help further your own health and wellness missions while feeling good knowing that every fresh juice or frozen goodie you buy makes a positive impact on the communities and forests of the Brazilian Amazon.
We feel that this is an awesome model of how business should operate and that with enough of them out there, then capitalism, in fact can be a positive force for change and a major contributor to a sustainable future.
We are proud that through the years we have made decisions for our business and products with a higher consciousness. These efforts have not gone un-noticed and we are excited that our Triple Bottom Line philosophy is being recognized by not only passionate tribe members like yourself but also some of our finest and largest retailers like Costco who just featured a story on our market driven conservation model in The Costco Connection.
We are honored that Costco is recognizing the positive good Sambazon and our products are bringing to the world and that they share our earnest commitment to social and environmental well-being. Together we are making positive change in the world, and for that we are most grateful. Check out The Costco Connection article here.
Positive change can start every day of the year with small and simple acts. I hope you’ll join me on this journey of 365 Days of Positive Change in 2013. To give you some inspiration along the way, cruise by our Facebook page or other social networks, where we’re sharing bits of encouragement, revelation and just plain fun.
Sambazon CEO & Co-Founder